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As the world continues to grapple with uncertainty, it has become increasingly clear that the best business leaders are those who aren’t afraid to show their humanity. Today, we need leaders who demonstrate deep care for their teams and who know that when they put their people first and create an environment where they can thrive, business results will follow. Join Broad Reach President and PR industry leader Andrea Lekushoff for On Point, where she interviews thought leaders, best-selling authors, executives, academics, and health and wellness experts to explore the role of communications in a time of crisis and how leaders can—and must—evolve their approach.
Episodes
Monday May 04, 2020
Monday May 04, 2020
With all the changes affecting the business world during the COVID-19 crisis, communication has never been more important. Most companies are going through tough times and making difficult decisions. But what varies from company to company is how those decisions are being handled and communicated.
Join Broad Reach president Andrea Lekushoff for a look at some of the specific tactics that Broad Reach has been advising clients to use while communicating during this unprecedented crisis.
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