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As the world continues to grapple with uncertainty, it has become increasingly clear that the best business leaders are those who aren’t afraid to show their humanity. Today, we need leaders who demonstrate deep care for their teams and who know that when they put their people first and create an environment where they can thrive, business results will follow. Join Broad Reach President and PR industry leader Andrea Lekushoff for On Point, where she interviews thought leaders, best-selling authors, executives, academics, and health and wellness experts to explore the role of communications in a time of crisis and how leaders can—and must—evolve their approach.
Episodes
Wednesday Sep 09, 2020
Wednesday Sep 09, 2020
Throughout the COVID-19 pandemic, companies have been grappling with tough decisions and how to communicate them. How businesses and their leaders behave today will have long-reaching consequences for their future reputations.
In this episode, Broad Reach president Andrea Lekushoff provides an overview of our most recent white paper and provides ten communications best practices for business leaders to follow during the pandemic and beyond.
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