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As the world continues to grapple with uncertainty, it has become increasingly clear that the best business leaders are those who aren’t afraid to show their humanity. Today, we need leaders who demonstrate deep care for their teams and who know that when they put their people first and create an environment where they can thrive, business results will follow. Join Broad Reach President and PR industry leader Andrea Lekushoff for On Point, where she interviews thought leaders, best-selling authors, executives, academics, and health and wellness experts to explore the role of communications in a time of crisis and how leaders can—and must—evolve their approach.
Episodes
Tuesday Apr 06, 2021
Tuesday Apr 06, 2021
With all the changes affecting the business world during the COVID-19 crisis, communication has never been more important. Today, communications is leadership. In this episode, Broad Reach president Andrea Lekushoff is joined by Russell Baker, corporate spokesperson for Toronto Hydro and president of IABC Toronto, to discuss the evolving role of communicators throughout the pandemic and how IABC Toronto is responding.
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