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As the world continues to grapple with uncertainty, it has become increasingly clear that the best business leaders are those who aren’t afraid to show their humanity. Today, we need leaders who demonstrate deep care for their teams and who know that when they put their people first and create an environment where they can thrive, business results will follow. Join Broad Reach President and PR industry leader Andrea Lekushoff for On Point, where she interviews thought leaders, best-selling authors, executives, academics, and health and wellness experts to explore the role of communications in a time of crisis and how leaders can—and must—evolve their approach.
Episodes
Monday Jan 17, 2022
Monday Jan 17, 2022
BRPR president Andrea Lekushoff sits down with world-renowned conductor and founder of the Boston Philharmonic Orchestra, Benjamin Zander, to discuss his two passions: classical music and helping people harness the art of possibility. Ben explains that a leader’s job is to generate excitement, drive, discovery, and the joy of sharing among their people, and uses the metaphor of an orchestra (a group of highly trained individuals poised to unite into an effective whole) to do so.
Wednesday Dec 22, 2021
Wednesday Dec 22, 2021
In this year end wrap up, Broad Reach president Andrea Lekushoff candidly reflects on the ups and the downs she experienced this year and how they shaped her as a leader. She talks about languishing, leveraging tools from mindset expert Peter Crone, lecturing at the Ivey Business School, giving Canadian business leaders a strong voice, rediscovering her love for adventure, overcoming her fear of heights by climbing a mountain and doing the CN Tower EdgeWalk, and being a mother.
Monday Nov 01, 2021
Monday Nov 01, 2021
In this episode, Broad Reach president Andrea Lekushoff sits down with Jill Nykoliation (one of Canada’s Most Powerful CEOs and founder and CEO of Juniper Park\TBWA) to discuss modern leadership, transformation, precision marketing, diversity & inclusion, mental health, her approach to wellness, and how she ‘brings humanity to her leadership communications.’ They also talk about the importance of creating a culture where team members have a growth mindset, feel safe, and are truly seen.
Wednesday Oct 13, 2021
Wednesday Oct 13, 2021
At 36, Mike Abrashoff was selected to be Commander of USS Benfold. The challenges of this underachieving destroyer were staggering, with low morale and the highest turnover rate in the Navy. Few thought the ship could improve. Yet 12 months later it was ranked #1 in performance with the same crew.
In this episode, Andrea sits down with Mike to discuss how replacing command and control leadership with commitment and cohesion allowed him to achieve remarkable organizational transformation.
Tuesday Sep 28, 2021
Tuesday Sep 28, 2021
In this episode, Broad Reach president Andrea Lekushoff sits down with Dr. Greg Wells (performance physiologist, scientist, athlete and author) to discuss how the science behind Olympic success can help people (and teams) get healthy and perform to their full potential. During this interview, Greg describes how sleep, nutrition, movement, microchanges and mindset all have a massive impact on performance.
Monday Jun 28, 2021
Monday Jun 28, 2021
As vaccination rates climb and COVID-19 case counts fall, many employers are starting to consider whether and how to bring people back to work. But it’s not simple. We’re living—and working—in a new world. In this episode, Andrea Lekushoff is joined by Broad Reach Communication’s Vice President David Scott to provide an overview of our most recent thought leadership report and discuss five difficult-but-critical questions that employers have to consider and start communicating about immediately.
Tuesday Jun 15, 2021
Tuesday Jun 15, 2021
The pandemic has sent the business world online, making virtual communication skills more important than ever. In this episode, Andrea Lekushoff is joined by Jana Seijts, professor at the Ivey Business School and co-founder of the Ivey Baylor Collaboration which provides real-world experiences to undergraduate and MBA students across borders. Listen as Andrea and Jana discuss best practices in building relationships and collaborating effectively online.
Wednesday May 26, 2021
Wednesday May 26, 2021
If COVID-19 has taught us anything, it's that accommodation, flexibility and trust is paramount in the workplace. In this episode, Broad Reach president Andrea Lekushoff sits down with Bruce Bowser, co-author of The Focus Effect, to discuss how to create a more balanced, healthy and successful way to work. With strategies ranging from practicing mindfulness to performing power work and creating a hyper productive workday, Bruce provides everything needed to activate the Focus Effect in your life.
Thursday Apr 29, 2021
Thursday Apr 29, 2021
Crisis preparedness is essential to an organization’s ability to be proactive during a crisis, make the best decisions and emerge stronger than before. In this episode, David Scott (strategic communication advisor and vice president at Broad Reach Communications) joins President Andrea Lekushoff to discuss three things companies need to do to get ready for a crisis — and four steps they should take when that crisis actually strikes.
Tuesday Apr 06, 2021
Tuesday Apr 06, 2021
With all the changes affecting the business world during the COVID-19 crisis, communication has never been more important. Today, communications is leadership. In this episode, Broad Reach president Andrea Lekushoff is joined by Russell Baker, corporate spokesperson for Toronto Hydro and president of IABC Toronto, to discuss the evolving role of communicators throughout the pandemic and how IABC Toronto is responding.